Corgi to Release Limited Edition ‘Boris Bus’ West End Musical Range
One of the highlights of the recenly announced Corgi range for January - June 2013 is our latest New Bus for London models.
Corgi will release five 1:76 scale limited editions of the New Bus for London each featuring a West End musical advertising livery. Corgi has the exclusive rights from Transport for London to produce this bus in die-cast.
The Corgi NB4L Range - clockwise from top-left: OM46602, OM46603, OM46604, OM46605, OM46606
In July 2012, CBS Outdoor UK announced the launch of the first ever-advertising campaign on the NBfL and is scheduled to run until February 2013. The original eight buses feature adverts, five of which Corgi have produced. Mamma Mia, Wicked, We Will Rock You livered model buses are limited editions available via retailers and www.corgi.co.uk. A Les Misérables model will be released exclusively through the Corgi Direct catalogue and the Corgi website and the Singin’ in the Rain model will be released exclusively for Corgi Collector Club members only. All five models will be released in 2013 and retail at £34.99 each.
In February 2012, the first NBfL hit the streets of the capital, running on route number 38 between Victoria Station and Hackney with a further seven in service by July. The new hybrid diesel-electric motor vehicles were first announced back in 2008 in Mayor of London, Boris Johnson‘s election manifesto and have since become commonly known as the Boris Bus.
Mayor of London Boris Johnson and Corgi Marketing Manager Martyn Weaver
Reverting to the popular open-platform of the old Routemasters, the NBfL offers the same hop-on hop-off rear platform as well as two other sets of doors, each with an Oyster card reader. With two sets of stairs and three entrances, the NBfL is easy to get on and off. Designed by Heatherwick Studio and built in Northern Ireland by Wrightbus using lightweight materials and with distinctive glass sides to the two staircases the bus has a light and airy feel inside. More than just a pretty face the ‘green innards‘ of these red buses are twice as fuel efficient as standard diesel buses and are the most environmentally friendly of their kind.
The Corgi New Bus for London Range
- Limited Edition - New Bus for London 38 Victoria – ‘Les Miserables’ (OM46602) - Exclusive to Corgi Direct and Corgi website
- Limited Edition – New Bus for London 38 Victoria – ‘Singin In the Rain’ (OM46603) - Exclusive to Corgi Collector Club
- Limited Edition - New Bus for London 38 Victoria, ‘Wicked’ (OM46604)
- Limited Edition - New Bus for London 38 Victoria, ‘Mamma Mia’ (OM46605)
- Limited Edition - New Bus for London 38 Victoria – ‘We Will Rock You’ (OM46606)